Houston General Dentist Marketing

Case Study

Centra Dental

2X

New Patient Volume

15%

Conversion Rate
(Industry Average is 3-5%)

$300 to $70

Drop In Cost Per Lead

Improving Lives, One Smile at a Time

Centra Dental is a full-service Houston dental clinic that provides all vital treatments, such as general cleaning, orthodontics, whitening, fillings, crowns, and more for the entire family. In need of a revised marketing strategy, our team implemented design and content updates to reflect their branding as their business expanded. As their Houston marketing agency, we assisted them in our areas of expertise to move their dental practice forward.

Services Provided: Branding, Logo Update, Website Design, and Website Content Update

Real Results, Real Stories

Discovering Smiles at Centra Dental

Branding That Reflected Professionalism and Compassion

The key to expansion in the medical field is crafting a brand identity that exudes reliability as a healthcare provider while adding a human touch. To showcase both professionalism and patient care, we determined that their central purpose—their WHY—was embracing smiles in a clean and safe environment with top-rated dentists by your side. We made sure their branding was present throughout every phase of their marketing strategy.

A New Logo to Symbolize Growth

A logo’s main purpose is to make your brand more identifiable, allowing your audience to immediately know who you are. As their dental practice evolved, we made sure their logo demonstrated their growth so it would resonate with both existing and new patients. Our Houston design team created a simple and modern logo fit for a dental practice.

Enhanced Website Design to Showcase All Services

Website design plays a crucial role in customer experience and overall effectiveness of a Houston digital campaign. Because Centra Dental provided all types of dental services, we needed to create a website that would highlight each one of them while maintaining readability. Our design team also incorporated a white, gray, and light blue color scheme to keep things simple and clean.

Refreshed Content to Drive Online Traffic

Quality content with a clear message is essential to build your brand’s credibility, leading to high patient retention rates. Our Houston marketing agency created new and improved content for Centra Dental, including blog posts, testimonials, and a dedicated page for service specials. We also made sure their website was SEO-friendly by incorporating relevant keywords.

Setting the Standard in Dental Care

Centra Dental creates their impact on the world, one smile at a time. They provide vital and aesthetic dental services in a facility that their patients can be comfortable in thanks to a stress-free environment and caring staff. INFINI Marketing provided branding, logo update, website design, and content update to help their dental practice move to even greater heights. It was a wonderful experience to work with dental professionals who are at the top of their field.

To INFINI and Beyond

INFINI Marketing is a Houston-based marketing company committed to creating customized marketing strategies for businesses in any industry. Each of our personalized marketing strategies emphasize a brand-first approach to expanding businesses, are continuously optimized, and show undeniable results. Let’s impact the world together, one business at a time! If you’re ready to set your trajectory, please contact us. We would love to join your journey.